clarkturner
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Homepage: http://www.utalkmarketing.com
Posts by clarkturner
iPhone apps boost mCommerce shopping experience
December 4, 2009 - 8:03 am
Tags: Apple, iPhone, mobile, mobile internet, mobile marketing, mobile web, retail, retailers, shopping, smartphone, smartphones, technology
Posted in RSS Feed | 2 comments
Big things are predicted for mCommerce. eBay’s recent ‘Deals’ app was launched on the back of predictions that by the end of this year it expects more than $500 million in merchandise to be purchased via eBay mobile. Launched just a year ago, the eBay iPhone app has been downloaded more than five million times [...]
Why do marketers get branded iPhone apps so wrong?
December 1, 2009 - 2:13 pm
Tags: digital, digital advertising, iPhone, marketing, mobile internet, mobile marketing
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With over with over 100,000 applications on the iTunes App Store, brands are left with the dilemma of how to get their offerings noticed. So what’s the secret of becoming a hit? What’s the magic formula that will get you on someone’s phone and close to them 24/7? According to a new report from Adweek.com, [...]
Banks lagging in the innovative tech race risk losing custom
November 30, 2009 - 10:44 am
Tags: banks, financial, mobile marketing, social media, technology
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How can banks win back custom after users turned tail and fled in the face of the recession? The answer, according to self-service provider NCR Corporation is to be more flexible in their services by embracing technological developments. A bank provider that enables customers to manage their finances easily via online, mobile and kiosk self-services [...]
Just how big a crowd can you rally on Twitter in 72 hours?
November 4, 2009 - 1:47 pm
Tags: tweet, Twitter
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Just how big a crowd can possibly be rallied via Twitter in 72 hours? The results of an experiment are soon to give an answer. An online PR and social media agency based in Dublin, Simply Zesty, are using crowdsourcing to create country lists of Twitter users What started as a small experiment 24 hours [...]
Google adds social media activity to search results
October 28, 2009 - 11:35 am
Tags: google search social media
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Google has launched Social Search facility that enables users to discover publicly available web content from their social circle online. Currently still in its experimental stage, when using Social Search users will sometimes see a special set of “results from people in your social circle” towards the bottom of the results page. These social results [...]
When technology researchers (and PRs) lose the plot
October 20, 2009 - 10:52 am
Tags: business, customer, feedback, school, warwick
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I hate it when and decently good story and valuable piece of research is then discredited – it its very own press release. Point in case is a new piece of research from Warwick Business School which reveals that companies are unable to manage increasing volume and complexity of customer insight. The media release goes [...]
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