UTalk_Contributor
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How to successfully market an iPhone app
February 15, 2010 - 11:51 am
Tags: apps, iPhone, marketing
Posted in RSS Feed | 5 comments
Maria Mandel, senior partner at Ogilvy & Mather, New York, says that while marketing tools have expanded, the rules are still the same. Marketing for iPhone apps is similar to marketing other products, although the marketing tools available have expanded recently – especially in the area of social media. The steps are still the same: [...]
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