Is there a smartphone iPad gap? Dell thinks so.

Smartphone too small? iPad too big? Well, what about a device that’s just right for Goldilocks and the tech fans?

Dell thinks it has found a gap in the market and intends to plug it with the Dell Streak and its 5-inch touch screen.

It’s a direct challenge to the iPad with its positioning, specifically hoping to attract “customers looking for a big screen experience without having to carry a laptop around.”

With internet capability, entertainment, easy turn-by-turn navigation and thousands of Android Market apps it drives the mobility of the net yet further.

“A 5 megapixel camera, fast processor, built in Wi-Fi and can easily connect to a range of social networks,” the official blurb tells us.
Dell are no fools. They know exactly what consumers are spending most time looking at and interacting with online. Not banking or shopping, but social networks.

In fact, recent findings from The UK Online Measurement Company show that Social Networks and Blogs activity accounts for almost 23 percent of UK Internet time – the equivalent of one in every four and a half minutes.

Looking at it another way, if all April 2010 UK Internet Time was condensed into one hour, 13 ½ minutes would be spent on Social Networks & Blogs.

“The Dell Streak hits the sweet spot between traditional smartphones and larger-screen tablets,” explains Ron Garriques, president, Dell Communication Solutions Group.

“Its unique size provides people new ways to enjoy, connect, and navigate their lives.”

Launching in the UK in June, it will be exclusive to users of  the O2 network as the operator prepares to gain ground against the new Orange and T-Mobile newly merged ‘Everything Everywhere’ giant.

The success of the Streak is difficult to predict as UK consumers get set for Apple frenzy and the imminent launch of the iPad on May 28. And then there’s the next generation iPhone waiting in the wings.

Apple’s allure seems untouchable while the timing of Dell’s new launch is simply questionable.