Posts tagged 3D TV

MARKETING NEWS BITES: Google’s new ads, Facebook drives more traffic and 3D TV arrives

A quick round-up of this morning’s news from around the web:

google-chrome-logoGoogle has released two new ads on YouTube to showcase some features of its web browser, Chrome. Extensions and Translate are two components that flesh out users’ browsing experiences while simplifying online actions at the same time. The spots were created by agency BBH.  Mashable

According to StatCounter’s GlobalStats research arm, Twitter now generates almost 10% of social media driven global hits to websites, while Facebook still reigns supreme as the primary source of traffic to global websites with almost half (48%) of ‘Social Media hits’. Surprisingly, the number two social media traffic generator is not Twitter, but StumbleUpon with almost a quarter (25%). The data for March 2010 is said to be based on 13 billion page views across the global StatCounter network of member sites.  Techcrunch

Google has snapped up chip maker AgniLux, sparking talk of the internet giants building its own server processors or even considering launching its own tablet.  However, CEO Eric Schmidt reiterated several times through his speech at the Atmosphere Cloud Computing conference that Google was not looking to make the hardware for Chrome OS devices, merely offering the operating system.  Tech Radar

A home viewing revolution stars today with the first 3D television hitting the shops. The Samsung 40-inch 3D-TV is now on sale at John Lewis.  Daily Express

And Microsoft has seen its profits leap by 35% in the first three months of 2010 – as its Windows 7 operating system continued to prove popular, becoming the best-selling operating system to date. The software giant made a net profit of £2.6bn and said it had also seen “strong growth” from its Bing search engine business and XBox Live.  BBC

Is Apple getting on the 3D TV wagon?

Apple has had its patent request for iSpecs approved leading tech commentators to speculate on this ‘what will they think of next’ type of rumour.

3D TV’s have been touted for a while so it’s no wonder Apple is getting in on this game. Especially seeing the iPad is offering up what seems to be endless possibilities for media and mobile TV. 3d-glasses

But it’s all still rumours for now. iSpecs are what fans are calling Apple glasses that would allow wearers to watch 3D films on the go (as in on the iPad).

The glasses could also be plugged into iPods or iPhones and project in 3D.

The alleged new product would have a ‘smart’ lens that would project the image from the screen and produce the 3D effect virtually anywhere, according to Zimbio.com.

The headset wouldn’t be connected to the device, so the watcher wouldn’t have to hold the player so close anymore. 

There are also a few other neat things that the iSpecs could do, according to reports. Accessories might include a microphone for voice control, and even accelerometeres that could tell if the viewer was moving, etc.

Apple is feeding the future of all typed of media. But just imagine that we’ll soon have 3D advertising. No that is what could really bring brands to life in the eyes of consumers.