Posts tagged OS
Is Apple better by reputation…or its operating system?
Jul 29th
In June, Android was the most-used mobile operating system, according to Nielsen. The Google-run OS accounted for 39% of the market’s share, while Apple trailed by double digits at 28%. So why is the perception that Apple is the better/more popular smartphone?
What is important to note and continue watching is the distribution of device makers.
Apple manufactures all of its phones; it is still the undisputed king in that department. Whereas Android phones are made by a handful of companies.
However, whether or not a single manufacturer like Apple, with sole control over their product and OS, or a diversified portfolio of manufacturers like HTC, Motorola and Samsung that contract for Google’s Android is more beneficial and competitive, is yet to be seen.
Android’s getting a lot of attention for being forecast as becoming the OS for over half of all smartphones by 2012, but the real story in the report is that Gartner thinks Windows’ Windows Phone 7 will overtake iOS by 2015 and claim the number two spot.
Despite the skeptical reception the Nokia-Microsoft merger received, its long-term payoff will help drive Windows Phone 7 to a 19.5% market share come 2015.
Speculation from the report also hints that Apple won’t be so concerned with holding market share, instead preferring to maintain its own profit margins.
Although, Apple is busy forging partnerships with Twitter to share its iOS5.
The IDC recently forecast that Windows Phone 7 would also become the second most popular mobile OS in the world by 2015 too.
Time will tell…perception stands for a lot though. Don’t you think?
The iPad hype isn’t over yet, just wait until version 2
Jan 29th
Many reports are being very negative about the iPad, they say Apple has got it wrong. But this is all part of a greater marketing plan – the iPad revolution ain’t over yet, the best is yet to come and we’ll be just as sucked into that as we were this one.
I know that by now most will be feeling a little inundated with iPad information and are probably growing a little tired of hearing about Apple’s latest and greatest invention. However, I am surprised by the number of negative reports about yesterday’s launch (a great moment in history people!)
I don’t want to come across as too much of an Apple advocate, most will know I was happy with Dell for years before crossing over to the greener side of the Apple last year. But the iPad, without any doubt at all, is revolutionary.
Some reports say that the iPad is a “disappointment” and that it didn’t live up to the hype. Many reports have also gone and listed everything that the iPad doesn’t do – including such things as include a camera and Flash for example.
But to them I say this, you have missed the point of the iPad and completely forgotten Apple’s tremendous history of success.
The iPad isn’t meant to be a smartphone or a laptop. There are smartphones and laptops that do those jobs incredibly well and doh, the last thing that Apple would want to do is to make two of their best selling products redundant by cheaper alternatives.
The iPad is meant to act as a replacement, or an easier alternative to reading a book, a newspaper, or watching TV on the run.
While the iPad may not be perfect right now, I bet the next version will be pretty close. Remember the first iPhone wasn’t perfect…then came the 3G version one year later. The first iPod’s weren’t great either, they were big and bulky and didn’t have much memory. Now the likes of the Nano have an inbuilt video camera and the iPod Touch supports web browsing.
Give the iPad time people and don’t under estimate the magnificence of Steve Jobs and the incredible marketing genius that is Apple.
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